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Questions and answers

Frequently asked questions

Creation and development of websites

First, our manager asks you to fill out a short brief and asks you questions, the answers to which will help you and us develop a common vision of the structure and design of the site, the desired style, block layout, the way information is presented, the desired color scheme and other subtleties. Next, we develop the layout of the main page of your site, where we visually show where the elements and blocks will be, at the same time you make your comments and we correct them. Also, you pay in a convenient way for you 50% of the cost of the selected service package. The next stage is the development of the design of the entire site and landing on cms WordPress or Joomla on your domain.

After launching the website, you pay the last 50% of the cost of the service package and you are provided with all accesses: hosting, domain, admin panel, etc. In the admin panel you can change or add texts, photos, edit the entire website.

Our studio creates websites that are made for people. Thus, photos, videos and texts should be unique, high quality and useful. Therefore, we suggest that you prepare in advance images for your portfolio, personal photos that reveal your professional activities or the activities of your company and personal strengths.

Think about what it is important for potential customers to know about you or your company. Articles can be written by our copywriters. But it is much better if you yourself provide the information that you want to see on your site about the nuances of your business.

In this case, we can offer you to make a free layout of the main page of your future website in a given style with your photos and texts that you want to see on the site before starting work. If you like the result, order the development of the website.

Yes, it won’t affect the price. Submit your website design in any convenient way (e-mail, instant messengers, etc.) and we will discuss implementation options together.

The client must be sure that he will receive the highest quality product. Therefore, we strive to develop and transfer to the client a website with the most complete functionality that meets all modern technical requirements. The set of elements included in each package includes:

  • domain in the com.ua zone for a period of 1 year free of charge;
  • fast and secure hosting with backup in the European data center (Netherlands, Germany) for a period of 1 year free of charge (Except for the “Internet shop” package);
  • secure HTTPS protocol;
  • up to 12 different functional modules (slider, counter, map, reviews, social media buttons, language switcher, feedback form, logo, etc.) for the selected site style;
  • adaptive layout for smartphones and tablets;
  • code optimization and site acceleration for further promotion of SEO in search engines;
  • photos/images/videos are processed by the designer (provided by the Customer or taken from the stock center);
  • texts are written by a professional copywriter or provided by the Customer;
  • 2 additional language versions of the site (optional, if translations are provided by the Customer).

To start work, you need to choose the desired style of your site and pay an advance payment of 50% of the package cost, the remaining 50% after the site is ready and everything suits you.

If you need a domain, you need to choose a free name (we will help you do this), for example, companyname.com.ua.

Further, you provide photos/videos/texts about your company that you want to see on your website in a convenient way for you, and our manager will agree with you on the details of the project.

Payment for a package of turnkey website development services is made to a current account, in any way convenient for you: private24, visa/mastercard, bank transfer, etc.

The site will be written on the latest stable and fast version of WordPress, Joomla or OpenCart. All versions of engines, plugins, PHP are constantly updated and kept up to date.

After launching the site, you are provided with all accesses: hosting, domain, admin panel. In the admin panel you can change or add texts, photos, edit the entire site.

Yes, our studio provides such an opportunity. You will receive a test address where development will take place. At any time you can go and see what is done on the site.

After our managers agree on all the subtleties of the structure of your site, we begin its creation. We understand that this process is creative. Therefore, even after the structure is approved, we allow edits during the development process, but by edits we mean changing design elements, adding text, but not programming services, modules and components. This should be agreed in advance before work begins.

Frequently asked questions

Support and maintenance of websites

The comprehensive maintenance package offered by our studio includes:

  • a set of works necessary to maintain the performance of your site in proper condition, software updates, interaction with a hosting company;
  • optimization of the program code, removal of viruses and external links, correction of errors that interfere with the normal operation of your web resource;
  • backing up and, if necessary, restoring the site from backups;
  • according to the needs of the Client, site administration, updating content, adding new text and graphic materials (up to 10 articles / photos / product cards per month) provided by the Customer, cleaning up all the missing relevance.

Site maintenance implies a constant set of works on the site so that it is in working condition and develops. In other words, the specialists of our studio carry out work on optimizing the site, updating the engine and plugins, setting up tools to improve performance on the hosting. Site administration assumes that the specialist performs work only in the administrative part of the engine, namely, he enters the admin panel, creates menu items, sections, places images and posts that the Customer provides.

The package of comprehensive site maintenance offered by our studio includes both maintenance and administration of your site. This package does not include the development and programming of additional functionality and writing content for the site. These services are ordered separately.

If you need to develop additional functionality for the site, such as a cart, request form, search, counter, service calculator, spectacular slider, product catalog, various filters for sorting, all these extensions are made for an additional fee. It all depends on the complexity of the work. It should be understood that some complex functionality requires two to three months of programming.

We also advise you to think about whether it might be better to order from our studio the creation of a new modern version of your site on a turnkey basis with all modern features and design, rather than spending money on adding precious functionality to the old software.

The service of posting articles provides only a technical operation for transferring text and photos / videos to the administrator’s part of the site. Ready content is provided by the Customer.

To use the services of our studio on an ongoing basis, you just need to select the desired package of services and call us by phone, write a message to the messenger or through the contact form. We accept sites for maintenance of any kind and complexity.

Payment for a package of complex support of the website is made to the current account, in any way convenient for you: private24, visa/mastercard, bank transfer, etc. Payment is made in two ways: full payment at the beginning of the month or partial payment, divided into two parts (50% / 50%). Certain types of work are carried out on a prepaid basis.

The list contains the most relevant types of work that are often requested by Clients. The managers of our studio are ready to listen to your problem and solve it in the most optimal way.

If our studio takes the site for a full monthly maintenance, then we will definitely provide a report on the work done. You will know what work was carried out on your site for the reporting period, what changes were made, etc.

Frequently asked questions

Contextual advertising Google Ads

It is still quite difficult to name the exact number of clicks to your website for a conditional 1000 UAH, because it depends on many factors: the subject of your business, the presence of advertising companies from your competitors, setting key queries, displaying ads at a specific time, display geography and much more. But if we take the average statistics for Ukraine, then today it will be about 70 to 500 clicks to your website.

Give an unambiguous answer to the question: “What type of advertising is the best?” no specialist can. The choice of the type or types of advertising is determined by the characteristics of a particular business, the presence of demand for goods or services, the budget, the desired result, the type of content and other subtleties. But you need to start somewhere, and our studio offers to start an advertising campaign for your goods or services with Google Ads contextual advertising. In the future, using the analysis of the behavioral factors of attracted users, it will be possible to predict the effectiveness of using other types of advertising, in particular display, contextual media and video advertising, also using Google Ads tools.

Considering all types of online advertising, it is contextual advertising that is one of the most effective in order to achieve sales growth, as well as bring the target audience to the site. This is one of the most popular and effective promotion methods. With the right ad setup, combined with good ads and a landing page, you’ll get the highest quality traffic at the lowest cost. If we talk about Ukraine, contextual advertising means Google Ads advertising. This is exactly the kind of ads you are used to seeing when you google something.

If you represent a small or medium-sized business, your services or products are highly specific, and the queries of potential customers in Google are low-frequency, it is assumed that the use of Google Ads contextual advertising will be the most preferable for attracting customers. Teaser, media, video advertising will be most effective for large online stores or consumer goods.

To date, Internet advertising has become one of the most profitable industries in the modern world, but it has already surpassed other types of promotion without any doubt and is not going to slow down. In the right hands, this is a very powerful and influential mechanism that every entrepreneur should be able to use. The main types of advertising on the Internet are the following:

  • Contextual. Contextual advertising on the Google search network is the type of advertising that you are used to seeing when you google something. In the mountain of search results, you will see 1-4 results marked “advertising”. This is a very effective advertising on the Internet, because targeting occurs with the help of keywords. You show a relevant ad at exactly the time the user is looking for it.
  • Banner or media. This is one of the most common types of promotion of goods and services on the Internet. Its peculiarity is that it consists entirely of graphic elements. A bright picture is more likely to be deposited in memory than even the best text. But now there are so many banners and advertising in general that the brain of the average person perceives them poorly. As a rule, banners are used to increase the awareness of a product, trademark, brand, or to disseminate information about current promotions, discounts, special offers.
  • Video advertising. The main platform for advertising, obviously, is YouTube. And since this is a Google project, advertising on it is configured through the Google Ads advertising account. Setting up ads is very similar to display ads. Only instead of partner sites there are YouTube channels. You can also target different audiences, show ads on specific channels or videos.
  • Teaser. Teaser advertising partially resembles media advertising – square or rectangular “screaming” pictures, supplemented with textual content. And the texts for teasers are mostly chosen provocative, “on the verge of a foul”, which significantly reduces their clickability. While often used to advertise products with an “unconfirmed” reputation.
  • Advertising in social networks. One of the popular ways of communication is social networks. Users spend a lot of time with them. By choosing the most popular social networks Facebook and Instagram, you can find and attract many potential customers to the site.
  • Native. Native advertising is a message that unobtrusively fits into the surrounding context.
  • E-mail advertising. Until recently, E-mail advertising was one of the leading types, and sending advertising messages to your customers is still quite popular among some advertisers.

If our studio takes over the settings of the Google Ads advertising company to promote your business on the Internet, then we will definitely provide a report on the work done. You will know what work was carried out during the reporting period and what are the results of promoting your goods or services compared to other periods of time. Do you want to grow your online business and get more orders? Let’s work on this together!